Sustainability
One of the core values of Hiekka Booking from the very beginning has been sustainability. We want to contribute to promoting environmentally friendly tourism in the unique landscapes of Kalajoki.
To support our operations, we have chosen the environmental program Ekokompassi, with which we have collaboratively defined our own goals and actions for sustainability. We have also been awarded the Sustainable Travel Finland label from Visit Finland, recognizing our valuable and long-term work towards sustainable tourism.
Hiekka Booking’s environmental promise
Kalajoen Hiekkasärkät is one of Finland’s gems as a tourist destination, attracting visitors for several decades. Kalajoki is known for its famous picturesque, long sandy beaches. In addition to the beach, the stunning sand dunes and forested areas provide excellent outdoor and hiking terrain throughout the year. In the past, the main livelihoods for the people of Kalajoki were fishing, agriculture, and seal hunting. Today, tourism is one of the region’s largest industries.
At Kalajoen Hiekkasärkät, visitors can easily relax in the embrace of nature, while all comforts and services are still close by.
Tourism promotes personal well-being both mentally and physically. Unfortunately, tourism can also be taxing on the environment.
At Hiekka Booking, we want to do our part in supporting sustainable development and responsible tourism. We aim to guide both visitors arriving to the area and the owners of vacation apartments to act in an environmentally friendly and responsible manner. It is easy to fully enjoy tourism while respecting the unique nature of the area.
Ekokompassi
Environmental responsibility means taking concrete actions in our operations. We are committed to saving natural resources and increasing positive impacts on the environment. As proof of this commitment, we have been awarded the Ekokompassi certificate.
Sustainable Travel Finland
We are also part of Visit Finland’s Sustainable Travel Finland program, and we have been granted the right to use the STF label as recognition of our valuable and long-term work towards sustainable tourism.
Our environmental actions
Examples of how sustainability practices are reflected in our business operations:
- We always use environmentally certified cleaning products and prefer allergy-friendly options whenever possible.
- We recycle all waste generated by our operations and also guide our customers to recycle.
- We believe in the power of collaboration, which is why we always utilize local services whenever possible. We also encourage our customers to make use of local services.
- We are partners in local events and annually support local children’s and youth sports clubs with various sponsorship contributions.
- Pets are also welcome to stay with us – at no extra charge. We also offer allergy-friendly apartments.
- We recycle lost items left in our apartments as much as possible. For example, usable forgotten clothes and items are donated to a local thrift shop. Towels, sheets, and old blankets and pillows are sent to the local animal shelter and pet care facility to be repurposed into pet bedding.
- Our company is 100% local to Kalajoki, including in terms of ownership! Our employees are experienced professionals who have worked in the field and the Kalajoki area for many years. We have strong local knowledge!
- We collaborate with the local vocational school and offer internship opportunities for students. Young people are the future of the tourism industry, and we want to support them in taking their first steps on their career path while sharing our expertise.
Our partners
Almost all of our partners incorporate environmental and sustainability issues into their daily operations. In most cases, it can be said that our stakeholders are committed to acting responsibly, and each of them has their own environmental efforts underway.
One of our most important partners is Comforta Oy, which provides the eco-labeled hotel textile service.
Whenever possible, we aim to make our necessary purchases from local businesses. Cleaning supplies for the apartments are delivered to us from Finntensid, located 45 kilometers away.
When organizing program services or restaurant services for our customers, we make use of the skilled local entrepreneurs to offer the most suitable options for our guests.
Visit Kalajoki, as a destination, is committed to the Sustainable Travel Finland quality program in collaboration with the City of Kalajoki.
Tips for a more responsible vacation:
- Turn off lights and other devices when you leave the apartment and immediately after use. Unplug electrical appliances when you no longer need them.
- Don’t waste water. Use it wisely and sparingly.
- The ideal room temperature is 20–22ºC. If the apartment has a cooling air conditioning unit, avoid setting it to a lower temperature and turn off the device when you leave the apartment.
- In summer, keep the curtains closed to enhance the ventilation effect. This will prevent the room temperature from rising too high.
- Outside the summer season, make sure that doors and windows are closed to keep the warmth inside.
- If any device in the apartment is broken, please notify the staff. Broken appliances consume more energy.
- Recycle the waste generated during your stay according to the recycling instructions found in the apartment’s information folder.
- Use the cleaning products available in the apartment according to the dosage instructions.
- Only run the dishwasher or washing machine with full loads.
- Support local businesses: when visiting the area, use local services such as grocery stores, activity providers, factory outlets, and make reservations through businesses’ own websites and booking platforms. This ensures that the business remains truly local and doesn’t end up as a commission fee for foreign booking operators.
- The distances in the Hiekkasärkät area are short, so whenever possible, walk or cycle to your destination.
- Electric car charging stations are available at locations such as Hiekkasärkkien ABC, Kohtaamispaikka Loisto, Tapion Tupa, and in front of Santa’s Resort & Spa Hotel Sani.
Tips for apartment owners to promote more sustainable tourism:
- Choose high-quality, durable furniture for your apartment that can be repaired when necessary.
- Opt for energy-efficient appliances in your apartment.
- Make recycling easy for your guests by providing clearly labeled recycling bins.
- Install blackout curtains in the apartment to help maintain a comfortable room temperature during summer heat, reducing the need for constant air conditioning.
- Use fire-safe textiles when selecting blankets, pillows, rugs, and curtains for the apartment.
- Regularly check and maintain the seals on windows and doors to prevent heat loss.
- Select an environmentally-friendly electricity contract for your apartment.
- If possible, provide guests with the option to charge electric vehicles during their stay.